Early in my first career (in television), I worked with someone who excelled at telling me (and probably many others) that my work was “not right.” Yet, when I asked what was wrong, the person couldn’t tell me.
“What’s wrong with it,” I asked. “It’s not what I expected.” “But it’s exactly what was outlined in the brief and the storyboard.” “But it’s not right.” “In what way?” “It came out different.” “Different how?” “Not the same as I wanted.” “What did you want?” “Not this.” “Well, then, what would you change to make it what you want?” “I don’t know.” “Then how will I know what to do to make it what you want?” “That’s your job to figure out.” [sigh] So I took a guess, which was wrong, and went through the same conversation again. It was only when I resigned from the project that the work – in its original version – was accepted. The people who managed the budget were unwilling to start over, knowing they were likely to live through a replay of the same interaction. READ MORE
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February 2021
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